Making outbound calls is an important part of commerce. Outbound calls are often made to either acquire new customers, cross-sell or upsell, or to retain existing customers. This training course discusses the benefits of outbound calling and teaches employees some techniques to be more effective callers. The course continues to cover calling tips, call objectives, how to prepare your environment, and how to contact the right person. Throughout the course, viewers are asked to pause the video to think about questions to help them apply the lessons to their own role. These questions coincide with a workbook to help employees think through their outbound calling techniques. Present this course to teach your team how to enhance and professionalize their outbound calls.